Good SEO gives you the chance to be found organically when a potential client is searching for a particular venue or style of photography, and of course when they are looking up photographers in their local vicinity. Naturally it’s not the only way to market your business – you’ll need to complement your Google results with other marketing channels too, but SEO offers a huge return with comparatively little investment.
This book is going to take you step by step through optimising your website and blog so that you stand the very best chance of getting found for your ideal key terms. You do need to be realistic that you are probably not going to be able to get to the number one position for London Wedding Photographer - key phrases like this are intensely competitive and will have someone working relentlessly on keeping up with the latest Google Algorithms (how they work out which sites should be placed highest) and building quality link-backs. Unless you have a lot of spare time and the ability to get mentioned often on other very high ranking, relevant sites then you will need to set your sight on achieving success with more specialist key words and terms that really describe your business and are likely to be used in Google searches by your ideal clients.
SEO For Photographers: Your Step by Step Guide to Getting to the Top of Google covers the foundations of SEO and best practice, and will enable you to improve your SEO efforts, channel and focus them. This ebook can be used for any business type, but there are aspects here that focus on photography businesses specifically.
Per maggiori informazioni: l'eBook "SEO for Photographers: How to get to the top of Google" di Lee Parsons e Rosie Parsons è in vendita in formato Kindle su Amazon.it al prezzo di Euro 4,11
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